University Communications

Sharing what makes ÐÔÊӽ紫ý special with our community, our region and the world.

Telling the Story of Cal State Monterey Bay

University Communications leads strategic communications, marketing and media relations for Cal State Monterey Bay. Through storytelling, brand stewardship and campus partnerships, the office supports how the university shares its impact, engages its community and connects with audiences across the region and beyond.

Communications Resources

Brand Guidelines

Create consistent, recognizable communications with guidance on Cal State Monterey Bay’s visual identity, logos, colors, typography and other brand standards.

monte outside at events on campus

Branded Templates

Find approved Cal State Monterey Bay templates for flyers, presentations, letterhead and more, designed to make creating consistent, on-brand materials easier.

Student holding a ÐÔÊӽ紫ý pennant and smiling at the camera.

Web Resources and Support

Find standards, training and resources for managing Cal State Monterey Bay websites, including accessibility guidance, Terminalfour training and support, Editor and Publisher information, and web requests.

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The campus mascot welcomes visitors outdoors, highlighting school spirit and a friendly, inviting environment.

Request Services

Request communications, marketing, photography or web support for campus projects and initiatives, or find information about ordering approved branded materials.

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Media Relations

Find media contacts, resources and guidance for journalists, partners and organizations seeking information about Cal State Monterey Bay.

Otter statue

Meet the Team

The University Communications team brings together expertise in marketing, storytelling, design and digital strategy to support clear, consistent and impactful communication across Cal State Monterey Bay.

Campus Communication Channels and Guidelines

The primary way Cal State Monterey Bay communicates with employees and students is through official university email. This includes one-to-one messages and campuswide announcements for faculty, staff and students.

Official messages follow a standard format that is familiar across the university. They will never ask you to enter personal information on a website outside of .

In an emergency, the university shares information through these channels, in this order:

  • OtterAlert
  • The emergency webpage
  • X

Dashboard Messages

Employees can request placement of a message, event or news item on the faculty, staff or student dashboards.

To be considered, dashboard messages must meet these requirements:

  • Be action-oriented, asking the audience to complete a task such as filling out a form or registering for an event
  • Follow character limits: headline (45 characters maximum), description (40–94 characters including spaces), and call to action (30 characters maximum)

Dashboard Banners

Employees can also request a short dashboard banner linked to an important action item or announcement.

Dashboard banners must meet these requirements:

  • They must include a link to a webpage, form or other relevant resource.
  • They must be five words or fewer.
  • They must include an image that aligns with the university’s brand and is approved by University Communications. If needed, University Communications can select an image.

Cal State Monterey Bay uses a tiered approach to share information with employees. Based on the urgency, relevance and needed action, the Employee Communications Working Group, in consultation with appropriate Cabinet members, determines the best channel and timing.

Employees are encouraged to submit content for:

  • Inside ÐÔÊӽ紫ý
  • Dashboard messages
  • The 25Live events calendar

Events are managed by University Affairs, Ceremonies and Events.


Faculty and Staff Dashboards

Employees may request that events, news and announcements appear on the faculty or staff dashboards.

On faculty and staff dashboards:

  • Up to four items may appear under Messages on the right side. These are managed by Human Resources and the Office of the Provost.
  • Up to six items may appear under News on the left side. These are managed by University Communications and the Office of the President.

Inside ÐÔÊӽ紫ý Employee Email

Inside ÐÔÊӽ紫ý is the official employee news and events email. It is published every other Thursday, except during university holidays or when schedule changes are needed.

The editorial board includes representatives from the Office of the President, Academic Affairs and Human Resources.

Please submit content as early as possible. The deadline is 5 p.m. Thursday before publication.

Inside ÐÔÊӽ紫ý Sections

  • Work and Life
    Share events, meetings, activities and information that help strengthen the Cal State Monterey Bay Otter Raft.
  • Awards and Recognition
    Celebrate awards, honors and other achievements earned by faculty and staff.
  • Special Sections
    Wellness RAFT appears in every issue and highlights a resource, event, program and Tip of the Week to help Otters stay healthy, supported and well.
    Learning Lens is published monthly and features professional development opportunities from the Employee Development Team, the CSU system and the Monterey Bay region.
  • ÐÔÊӽ紫ý News
    This section features selected Cal State Monterey Bay stories that highlight the campus, local communities and the accomplishments of faculty, staff and students. It includes one featured story and two to four additional stories.
  • Related Links
    Find links to newsletters and webpages from ÐÔÊӽ紫ý departments and organizations that regularly share updated information.
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Questions? We’re Here to Help!

Don’t hesitate to contact us with any questions you have about University Communications.

Find media contacts, interview coordination support and resources for journalists covering Cal State Monterey Bay.

Renee Krueger

Interim Director, Marketing and Communications

Walter Ryce

News and Information Manager, Public Information Officer